11 Results for:

Green Business

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  1. 7.1 hrs • 8/1/2015 • Unabridged

    What do Brazil’s top beauty brand, America’s second-fastest-growing restaurant chain, and the world’s third-bestselling car have in common? They are shattering the myth that acting sustainably and building a billion-dollar business are mutually exclusive. Green Giants examines nine companies that are merging social responsibility with wild profitability—and reveals the six factors responsible for their success, including: iconoclastic leadership fueled by deep conviction and a rebellious streak; disruptive innovation that uses sustainability to spur the development of radically better products and services; a higher purpose that ignites the company—when the mission leads, profits follow; and mainstream appeal with positioning and packaging stripped of the crunchy clichés that alienate the average customer. This new breed of billion-dollar businesses proves it’s possible to achieve enormous success while implementing sustainable principles that help consumers live better lives. Ranging from start-ups to business lines incubated within major multinationals, these companies collectively represent over sixty billion dollars in revenue. What’s more—many command wider profit margins and are growing faster than their conventional counterparts. Packed with eye-opening research, exclusive interviews, and enlightening examples from Chipotle, Toyota, Unilever, Tesla, General Electric, and more, Green Giants serves as a blueprint for sustainable success that anyone can follow.

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    Green Giants by E. Freya Williams

    Green Giants

    7.1 hrs • 8/1/15 • Unabridged
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  2. 3.8 hrs • 3/1/2015 • Unabridged

    We humans live by stories, says David Korten, and the stories that now govern our society set us on a path to certain self-destruction. In this profound new book, Korten shares the results of his search for a story that reflects the fullness of human knowledge and understanding and provides a guide to action adequate to the needs of our time. Korten calls our current story “Sacred Money and Markets.” Money, it tells us, is the measure of all worth and the source of all happiness. Earth is simply a source of raw materials. Inequality and environmental destruction are unfortunate but unavoidable. Although many recognize that this story promotes bad ethics, bad science, and bad economics, it will remain our guiding story until replaced by one that aligns with our deepest understanding of the universe and our relationship to it. Offering a hopeful vision, Korten lays out the transformative impact adopting this story will have on every aspect of human life and society.

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    Change the Story, Change the Future by David C. Korten

    Change the Story, Change the Future

    3.8 hrs • 3/1/15 • Unabridged
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  3. 6.7 hrs • 4/1/2014 • Unabridged

    There is an invisible army of people deep inside the world’s biggest and best-known companies, pushing for safer and more responsible practices. They are trying to prevent the next Rana Plaza factory collapse, the next Deepwater Horizon explosion, the next Foxconn labor abuses. Obviously, they don't always succeed. Christine Bader was one of those people. She loved BP and then-CEO John Browne’s lofty rhetoric on climate change and human rights—until a string of fatal BP accidents, Browne’s abrupt resignation under a cloud of scandal, and the start of Tony Hayward’s tenure as chief executive, which would end with the Deepwater Horizon disaster. Bader’s story of working deep inside the belly of the beast is unique in its details, but not in its themes: of feeling like an outsider both inside the company (accused of being a closet activist) and out (assumed to be a corporate shill); of getting mixed messages from senior management; of being frustrated with corporate life but committed to pushing for change from within. The Evolution of a Corporate Idealist: When Girl Meets Oil is based on Bader’s experience with BP and then with a United Nations effort to prevent and address human rights abuses linked to business. Using her story as its skeleton, Bader weaves in the stories of other “Corporate Idealists” working inside some of the world’s biggest and best-known companies.

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    The Evolution of a Corporate Idealist

    Prologue and epilogue read by Christine Bader
    6.7 hrs • 4/1/14 • Unabridged
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  4. 10.2 hrs • 6/27/2013 • Unabridged

    Our rapidly industrializing world has an insatiable hunger for energy and conventional sources are struggling to meet demand. Oil is running out, coal is damaging our climate, many nations are abandoning nuclear; yet solar, wind, and water will never be a complete replacement. The solution, says Daniel Clery in this deeply researched and revelatory audiobook, is to be found in the original energy source: the Sun itself. There, at its center, the fusion of 620 million tons of hydrogen every second generates an unfathomable amount of energy. By replicating even a tiny piece of the Sun’s power on Earth, we can secure all the heat and energy we would ever need. Nuclear fusion scientists have pursued this simple yet extraordinary ambition for decades. Skeptics say it will never work but, as A Piece of the Sun makes clear, large-scale nuclear fusion is scientifically possible and has many advantages over other options. Fusion is clean, green and virtually limitless, and Clery argues passionately and eloquently that the only thing keeping us from proving its worth is our politicians’ shortsightedness. The world energy industry is worth trillions of dollars, divert just a tiny fraction of that into researching fusion and we would soon know if it is workable. Timely and authoritative, A Piece of the Sun is a rousing call-to-arms to seize this chance of avoiding the looming energy crisis.

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    A Piece of the Sun

    10.2 hrs • 6/27/13 • Unabridged
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  5. 11.8 hrs • 6/25/2013 • Unabridged

    Why does the bumblebee have better aerodynamics than a 747? What structural design is shared by a tornado and a blood vessel? Since the Industrial Revolution, manufacturers have built things by a process known as “heat, beat, and treat.” They use enormous amounts of energy to heat raw material, shape it with heavy machinery, and maintain its design, strength, and durability with toxic chemicals. Now, in a world of depleted natural resources, entrepreneurs and scientists are turning to nature to inspire future products that are more energy and cost efficient. Biomimicry, the science of employing nature to advance sustainable technology, is arguably one of the hottest new business concepts. At the center of this growing movement has been award-winning inventor and biomimetic entrepreneur Jay Harman. In The Shark’s Paintbrush, Harman introduces us to pioneering engineers in a wide array of businesses who are uncovering and copying nature’s hidden marvels. He shows business leaders and aspiring entrepreneurs how we can reconcile creating more powerful, lucrative technologies with maximizing sustainability. He injects a whole new vocabulary and way of thinking into the business sphere that speaks to both small start-ups and corporate giants.

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    The Shark’s Paintbrush by Jay Harman

    The Shark’s Paintbrush

    11.8 hrs • 6/25/13 • Unabridged
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  6. 3.9 hrs • 7/15/2012 • Abridged

    The only resource with specific, hands-on guidance for greening your business Want to take advantage of profit-enhancing opportunities while minimizing negative environmental and social impact? This practical guide shows you how to implement green business practices and gain competitive advantage through reduced costs, product and process innovation, increased productivity, and more. You’ll cultivate an eco-minded workforce and manage environmental opportunities and threats at every level of your organization. Develop your sustainability plan, establish your goals, choose key performance indicators, and share your plan with stakeholders Embark on your green journey, get started by altering daily office practices, re-evaluating products and processes, and adapting your physical facilities Get internal and external stakeholders involved, stimulate buy-in from employees, develop community relationships, and collaborate with nonprofits Assess and measure your progress, identify greening standards to meet, accumulate data, and design and distribute a sustainability report to inform stakeholders of your progress Learn by example, discover how numerous green corporate visionaries met their sustainable business goals Reap the benefits of going green, improve employee morale, increase stakeholder engagement, stand out in the marketplace, and reduce your eco-footprint Listen to the book and find: Explanations about why sustainability is a profitable business model Common frameworks that guide most sustainability efforts Ways to create an eco-conscious work environment Guidance on working with regulatory pressures and policymakers Ways to link community support with your corporate message Success stories of green businesses, small and large Checklists, frameworks, and action items to transform your organization

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  7. 6.8 hrs • 6/24/2009 • Unabridged

    Soccer moms drive Priuses. Sport utility vehicles are going hybrid. Families are using hemp shopping bags. More and more companies are developing "green" buildings. What's more, the business consultants say going green is easy and profitable. In reality, though, many green-leaning businesses, families, and governments are still fiddling with the small stuff while the planet burns. Why? Because implementing sustainability is brutally difficult. In this witty and contrarian audiobook, Auden Schendler, a sustainable business foot soldier with fifteen year's worth of experience, gives us a peek under the hood of the green movement. The consultants, he argues, are clueless. Fluorescent bulbs might be better for our atmosphere, but what do you say to the boutique hotel owner who thinks they detract from his? And how do you convince a chain-smoking karate expert mechanic to put biodiesel in his vehicles? Scientists tell us we have to cut CO2 emissions 80 percent by mid-century. That's going to take more than a recycling program. We'll only solve our problems if we're realistic about the challenge of climate change. In this eye-opening inspiring audiobook, Schendler illuminates the path. This recording features a new introduction wriiten and read by the author. Also, a new Afterword based on an article written by the author for Orion Magazine has been added to this recording.

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    Getting Green Done

    6.8 hrs • 6/24/09 • Unabridged
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  8. 5.1 hrs • 4/14/2009 • Abridged

    Ecological Intelligence recasts the uproar over global warming and the assault of man-made toxins into our bodies in terms of the collective self-deception which both created this crisis and holds a key to its solution. Ecological Intelligence argues that “green’ labels and recycling programs may do more harm than good by feeding a vital lie, lulling us into the illusion that we are doing enough already while ignoring the adverse impact of the far vaster proportion of what we buy and do. The book brings a psychologist's insights into the world of commerce, arguing for radical transparency—tracking every substantial impact over the life cycle of an item, from manufacture to daily use, to disposal—and surfacing those impacts at the point of purchase. The movement toward such transparency augurs a day when the free market will operate in public interest.

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    Ecological Intelligence

    5.1 hrs • 4/14/09 • Abridged
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  9. 7.9 hrs • 4/14/2009 • Unabridged

    Ecological Intelligence recasts the uproar over global warming and the assault of man-made toxins into our bodies in terms of the collective self-deception which both created this crisis and holds a key to its solution. Ecological Intelligence argues that “green’ labels and recycling programs may do more harm than good by feeding a vital lie, lulling us into the illusion that we are doing enough already while ignoring the adverse impact of the far vaster proportion of what we buy and do. The book brings a psychologist's insights into the world of commerce, arguing for radical transparency—tracking every substantial impact over the life cycle of an item, from manufacture to daily use, to disposal—and surfacing those impacts at the point of purchase. The movement toward such transparency augurs a day when the free market will operate in public interest.

    Available Formats: Download

    Ecological Intelligence

    7.9 hrs • 4/14/09 • Unabridged
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  10. 5.7 hrs • 1/8/2008 • Unabridged

    A true force for change, Gary Hirshberg has been at the forefront of movements working for environmental and social transformation for thirty years. From his early days as an educator and activist to his current position as chairman and former president and CEO of Stonyfield Farm, the world’s largest organic yogurt company, Hirshberg’s positive outlook has inspired thousands of people to recognize their ability to make the world a better place. In Stirring It Up, Hirshberg calls on individuals to realize their power to effect change in the marketplace—“the power of one”—while proving that environmental commitment makes for a healthier planet and a healthier bottom line. Drawing from his twenty-five years of experience growing Stonyfield Farm from a seven-cow start-up, as well as the examples of like-minded companies, such as Newman’s Own, Patagonia, Wal-Mart and Timberland, Hirshberg presents stunning evidence that business not only can save the planet, but is able to simultaneously deliver higher growth and superior profits as well. Hirshberg illustrates his points with practical information and advice, as well as engaging anecdotes from what he calls “the bad old days” of his yogurt company: how a power outage left him milking cows by hand, how a dumpster fire revealed the need for better packaging, and his camel manure taste test challenge to a local shock jock. He also describes hands-on grassroots marketing strategies—printing yogurt lids with provocative, politically charged messages, handing out thousands of free samples to subway commuters to thank them for using public transit, and devising the country’s first organic vending machine—explaining how these approaches make a much more powerful impact on consumers than traditional advertising. An inspiring book for business owners and managers as well as anyone interested in saving the environment, Stirring It Up demonstrates how companies can work to save the planet, while achieving greater profits and satisfaction, and how we can all use the power of conscious consumption to encourage green corporate behavior. 

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    Stirring It Up

    5.7 hrs • 1/8/08 • Unabridged
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  11. 6.5 hrs • 1/1/2008 • Abridged

    Want to learn more about organic food? Curious about alternative power sources? Want to do your part to help save the environment? The way that you live, work, travel, eat, drink, and dress affects the earth and the environment-and this concise, eye-opening book gives you all the tools you need to live a “green” lifestyle. The Everything Green Living Book shows you how to: • Get involved in Earth Day through grassroots efforts or volunteering • Build or buy a greenhouse • Use and select nontoxic cleaning supplies • Reap the benefits of organic foods • Utilize nonpollutant modes of transportation • Recycle more efficiently and find all-natural clothing and personal care items • Educate your children on the green lifestyle This Earth-conscious manual is your introduction to the green lifestyle-so you can help the Earth prosper for another 4.5 billion years!

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