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  1. 7.1 hrs • 4/27/2011 • Unabridged

    A successful optometry practice is a juggling act. You need to know your field of optometry, as well as how to run a small business. Your education has prepared you for the technical ins and outs of optometry practice, but what has prepared you to run a business? The E-Myth Optometrist fills this knowledge gap, giving you a complete tool kit for starting a successful practice from scratch or maximizing an existing practice’s performance. Loaded with practical, powerful advice you can easily use, this one-stop guide helps you realize all the benefits that come with a thriving optometry practice. Combining the wisdom of renowned business expert Michael E. Gerber and the optometry expertise of Dr. Riley F. Uglum, The E-Myth Optometrist equips you to: – Stop trading time for dollars.– Free yourself from unprofitable, unproductive, and time-consuming routines.– Transform from a successful optometry technician into a successful optometrist-manager-entrepreneur.– Shift from tactical thinking (working in your business) to strategic thinking (working on your business).– Implement innovative systems to produce consistent results as your practice grows.– Manage the processes—not the people for getting things done.– Schedule time for entrepreneurial work, using a weekly planning tool.– Create the story that becomes the heart of your practice. The E-Myth Optometrist offers you a road map for an optometry business that is self-sufficient, growing, and highly profitable. Take your practice to levels you didn’t think possible with this insightful guide!

    Available Formats: Download
  2. 0 reviews 0 5 3 3 out of 5 stars 3/5
    5.2 hrs • 8/5/2008 • Unabridged

    With so many choices available to them today’s customers are smarter and more demanding than ever before, putting repeat business at risk. In order to keep them coming back, you can’t just give them good, or even great, customer service … you have to knock their socks off! Completely updated with new techniques to help you work successfully with even the most difficult customers, Delivering Knock Your Socks Off Service provides proven tips and strategies for: – Meeting customers’ expectations and satisfying their needs; – Becoming easier to do business with; – Determining the right times to bend or break the rules; – Becoming fantastic fixers and powerful problem-solvers; – Coping effectively with “customers from hell”; – And more! Written and read in the same accessible and humorous style that made this book a classic, the fourth edition features fresh anecdotes as well as brand-new chapters on important topics including the generational divide, serving customers around the globe, and communicating effectively with coworkers across functions in other departments. Now more powerful than ever, this indispensable guide tells you how to provide better service than your customers have ever imagined.

    Available Formats: Download

    Delivering Knock Your Socks Off Service

    5.2 hrs • 8/5/08 • Unabridged
    0 reviews 0 5 3 3 out of 5 stars 3/5
  3. 8.1 hrs • 8/30/2005 • Unabridged

    Copy This!, Paul Orfalea’s inspiring personal story of turning lessons into lemonade, may be the most unusual business memoir ever published. Paul Orfalea struggles mightily to read, to write, and to sit still through business meetings. So what’s the problem? By working with the obstacles life dealt him—he calls his dyslexia and ADHD “learning opportunities”—he grew a one hundred-square-foot shop named Kinko’s into a $1.5 billion-a-year company that Fortune named one of the best places in America to work. The is the story of a boy who flunked out of second grade—a boy who was fired by a gas station for writing illegible receipts. But it’s also the story of a boy who learned from the world directly, who was brave enough to fail, who knew he had to rely on other people. When Paul Orfalea first looked out on the worried, hopeful faces of his customers, he knew that he was in the problem-solving business—at four cents a page. Kinko’s doesn’t much handle paper as it handles dreams. Paul Orfalea really did do it his way. With humor, wisdom, and compassion, he shares his invaluable experiences and unorthodox business lessons with the millions of those who are just a little bit “different,” and who wonder if there’s a place for them in the world. There is: at the top.

    Available Formats: Download

    Copy This!

    Foreword by Charles R. Schwab
    Read by Paul Michael
    8.1 hrs • 8/30/05 • Unabridged
  4. 2.9 hrs • 12/1/2004 • Unabridged

    Do you really need another audiobook on customer service? There are hundreds you could choose from, and you’ve probably read at least a dozen. Why should you take advice from a deli with a funny name in Ann Arbor, Michigan? Because the way Zingerman’s teaches services is different, better and more successful than the way others do it. Because while most customer-service audiobooks give you philosophy and theory, Zingerman’s tells you exactly what to do and exactly how to do it. Because one of Zingerman’s founding partners, Ari Weinzweig, has distilled the most important facts about effective customer service into concise and snappy formulas that are easy for you and the people who work with you to remember and use. Discover: • Five elements of the Zingerman’s approach • Three steps of great service • Five steps to handling customer complaints • Three ways to measure service • Five simple hiring tips Do you really need another audiobook on customer service? Yes! But after you listen to this one, you won’t.

    Available Formats: Download, Digital Rental
    Also: Digital Rental
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