AI for Marketing and Product Innovation by A.K. Pradeep audiobook

AI for Marketing and Product Innovation: Powerful New Tools for Predicting Trends, Connecting with Customers, and Closing Sales

By A.K. Pradeep , Andrew Appel , and Stan Sthanunathan
Read by Graham Rowat

Gildan Media
6.88 Hours Unabridged
Format: Digital Download (In Stock)
  • $19.99
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    ISBN: 9781469073446

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Get on board the next massive marketing revolution AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML)—twin technologies that stand poised to revolutionize the way we sell. The future is here, and we are in the thick of it; AI and ML are already in our lives every day, whether we know it or not. The technology continues to evolve and grow, but the capabilities that make these tools world-changing for marketers are already here—whether we use them or not. This book helps you lean into the curve and take advantage of AI's unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the "what" to show you the "how": How do we use AI and ML in ways that speak to the human spirit? How to we translate cold technological innovation into creative tools that forge deep human connections? Written by a team of experts at the intersection of neuroscience, technology, and marketing, this book shows you the ins and outs of these groundbreaking technological tools.

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Summary

Summary

Get on board the next massive marketing revolution

AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML)—twin technologies that stand poised to revolutionize the way we sell. The future is here, and we are in the thick of it; AI and ML are already in our lives every day, whether we know it or not. The technology continues to evolve and grow, but the capabilities that make these tools world-changing for marketers are already here—whether we use them or not. This book helps you lean into the curve and take advantage of AI's unparalleled and rapidly expanding power.

More than a simple primer on the technology, this book goes beyond the "what" to show you the "how": How do we use AI and ML in ways that speak to the human spirit? How to we translate cold technological innovation into creative tools that forge deep human connections? Written by a team of experts at the intersection of neuroscience, technology, and marketing, this book shows you the ins and outs of these groundbreaking technological tools.

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Author

Author Bio: A.K. Pradeep

Author Bio: A.K. Pradeep

Titles by Author

Author Bio: Andrew Appel

Author Bio: Andrew Appel

Titles by Author

Author Bio: Stan Sthanunathan

Author Bio: Stan Sthanunathan

Titles by Author

Details

Details

Available Formats : Digital Download
Category: Nonfiction/Business & Economics
Runtime: 6.88
Audience: Adult
Language: English