The Obvious by James Dale audiobook

The Obvious: All You Need to Know in Business. Period.

By James Dale
Read by Alan Sklar

Tantor Audio
3.50 Hours 1
Format : Digital Download (In Stock)
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    ISBN: 9781400173969

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The secrets to success in business aren't secrets at all. They're obvious, so obvious that they've mostly been taken for granted or ignored—until now. We've all read the business allegories, the "how I did it" success stories, and yes, there's good advice to be found in their pages. But nowhere is the advice as pure, as simple, as elegant, as it is in The Obvious. Former CEO James Dale has compiled ingenious words to live by, lucid truths as likely to be found in a fortune cookie as an MBA textbook. And the beauty of it is, regardless of the job—from sales rep to department head to CEO—the same principles yield the same results, and they're always effective. While all of Dale's advice is, well, obvious, it's implementation isn't. In The Obvious, Dale shares ways in which any businessperson can carry out these simple lessons and achieve success. —Show up. —Don't be a jerk. —Simple is better than complicated. —Tell the truth. (It's so rarely used, it's like a secret weapon.) —Bosses are not all idiots. —Don't look backward. There's nothing there. —Forgive and forget (or at least one out of two). —Trust someone besides yourself. —Start over tomorrow, but don't do it the same way. Entertaining, compelling, and commonsensical, The Obvious is all you need to know. Period.

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Summary

Summary

The secrets to success in business aren't secrets at all. They're obvious, so obvious that they've mostly been taken for granted or ignored—until now. We've all read the business allegories, the "how I did it" success stories, and yes, there's good advice to be found in their pages. But nowhere is the advice as pure, as simple, as elegant, as it is in The Obvious. Former CEO James Dale has compiled ingenious words to live by, lucid truths as likely to be found in a fortune cookie as an MBA textbook. And the beauty of it is, regardless of the job—from sales rep to department head to CEO—the same principles yield the same results, and they're always effective. While all of Dale's advice is, well, obvious, it's implementation isn't. In The Obvious, Dale shares ways in which any businessperson can carry out these simple lessons and achieve success. —Show up. —Don't be a jerk. —Simple is better than complicated. —Tell the truth. (It's so rarely used, it's like a secret weapon.) —Bosses are not all idiots. —Don't look backward. There's nothing there. —Forgive and forget (or at least one out of two). —Trust someone besides yourself. —Start over tomorrow, but don't do it the same way. Entertaining, compelling, and commonsensical, The Obvious is all you need to know. Period.

Editorial Reviews

Editorial Reviews

Alan Sklar's vocal wit and flawless cadences imbue power and majesty to this little work.... This is a book for everyone. AudioFile

Reviews

Reviews

Author

Author Bio: James Dale

Author Bio: James Dale

James Dale is former president and CEO of advertising agency W. B. Doner & Co., whose clients included British Petroleum, Chiquita, Arby’s Restaurants, Klondike Ice Cream, CBS Sports, Johns Hopkins University, and Verizon Wireless. Coauthor of Bullies, Tyrants, and Impossible People, among other books, Dale is cofounder of the business consulting firm Richlin/Dale LLC. He lives in Baltimore.

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Details

Details

Available Formats : Digital Download, CD, MP3 CD
Category: Nonfiction/Business & Economics
Runtime: 3.50
Audience: Adult
Language: English