Driving Loyalty by Kirk Kazanjian audiobook

Driving Loyalty: Turning Every Customer and Employee Into a Raving Fan for Your Brand

By Kirk Kazanjian
Read by Jonathan Yen

Recorded Books, Inc. 9780385346948
8.72 Hours Unabridged
Format: Digital Download (In Stock)
  • $19.99
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    ISBN: 9781470370435

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Best-selling author and marketing expert Kirk Kazanjian knows the importance of building brands, nurturing client relations, and forming partnerships. In Driving Loyalty, listeners go behind the scenes of Enterprise Holdings -- the parent company of Enterprise, Alamo, and National rental car companies -- to discover how attention to stakeholder relationships can be a key factor in success.

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Summary

Summary

Best-selling author and marketing expert Kirk Kazanjian knows the importance of building brands, nurturing client relations, and forming partnerships. In Driving Loyalty, listeners go behind the scenes of Enterprise Holdings -- the parent company of Enterprise, Alamo, and National rental car companies -- to discover how attention to stakeholder relationships can be a key factor in success.

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Reviews

Author

Author Bio: Kirk Kazanjian

Author Bio: Kirk Kazanjian

Kirk Kazanjian is a leading authority on the latest trends in marketing, branding, and delivering excellent customer service in today’s fast-changing and ultra-competitive world. He has written some two dozen books and is a top marketing executive for one of the world’s largest financial services companies. A lifelong entrepreneur, Kazanjian is a popular speaker and former award-winning television news anchor and business reporter. He has appeared on a variety of media outlets, including CNBC, CNN, and Fox News Channel. His work has also been featured in such publications as Barron’s, Entrepreneur, Fortune, and USA Today.

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Details

Details

Available Formats : Digital Download
Runtime: 8.72
Audience: Adult
Language: English