How Digital is Your Business? by Adrian J. Slywotzky audiobook

How Digital is Your Business?

By Adrian J. Slywotzky and David J. Morrison , with Karl Weber
Read by Adrian J. Slywotzky and David J. Morrison

6.61 Hours 11/07/2000 Unabridged
Format: Digital Download (In Stock)
  • $12.95
    or 1 Credit

    ISBN: 9780375417610

Adrian Slywotzky and David Morrison are back with another brilliant and practical book dealing with the big issues that keep the managers of every company awake at night: How do I keep my company from being "Amazoned," and how do I "anticipate my competitors, launch a preemptive digital strike, and completely change the landscape of my industry?" The insights in How Digital is Your Business? are penetrating and practical.  The examples of digital businesses run the gamut: from the most basic of commodities (Cemex, the leader in the cement industry) to financial services (Schwab), to the highest of high tech (Cisco).  The answer to the question "How digital is your business?" will vary with every company, but it must be answered.  Slywotzky and Morrison provide the ideas, tools, and examples everyone in business needs.

Learn More
Membership Details
  • Only $12.99/month gets you 1 Credit/month
  • Cancel anytime
  • Hate a book? Then we do too, and we'll exchange it.
See how it works in 15 seconds

Summary

Summary

Adrian Slywotzky and David Morrison are back with another brilliant and practical book dealing with the big issues that keep the managers of every company awake at night: How do I keep my company from being "Amazoned," and how do I "anticipate my competitors, launch a preemptive digital strike, and completely change the landscape of my industry?"

The insights in How Digital is Your Business? are penetrating and practical.  The examples of digital businesses run the gamut: from the most basic of commodities (Cemex, the leader in the cement industry) to financial services (Schwab), to the highest of high tech (Cisco).  The answer to the question "How digital is your business?" will vary with every company, but it must be answered.  Slywotzky and Morrison provide the ideas, tools, and examples everyone in business needs.

Editorial Reviews

Editorial Reviews

“The playbook for the next round of the new economy.” Ellen M. Hancock, Chairman and Chief Executive Officer, Exodus Communications, Inc.
“A strategic and practical road map that helps you to separate your best digital opportunities from the quicksand of technology for its own sake.” Michael J. Hagan, Cofounder and Chief Operating Officer, VerticalNet, Inc.
“Insight into the art and science of positioning businesses for digital transformation…an illuminating glimpse of a new digital landscape.” Bob Lambert, Senior Vice President of New Technology and Development, Walt Disney Company
“A must-read for executives from traditional brick-and-mortar companies facing the challenges of the digital economy. Its real-world case studies prove that it’s possible for any company to transform itself into a customer-centric digital business design.” Earnest W. Deavenport Jr., Chairman and Chief Executive Officer, Eastman Chemical Company

Reviews

Reviews

Details

Details

Available Formats : Digital Download
Category: Nonfiction/Business & Economics
Runtime: 6.61
Audience: Adult
Language: English