The Design of Everyday Things by Donald A. Norman audiobook

The Design of Everyday Things

By Donald A. Norman
Read by Peter Berkrot

Tantor Audio
7.98 Hours Unabridged
Format: Digital Download (In Stock)
  • Regular Price: $17.99

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    ISBN: 9781452674124

First, businesses discovered quality as a key competitive edge; next came science. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new frontier. The Design of Everyday Things is a powerful primer on how—and why—some products satisfy customers while others only frustrate them.

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Summary

Summary

First, businesses discovered quality as a key competitive edge; next came science. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new frontier. The Design of Everyday Things is a powerful primer on how—and why—some products satisfy customers while others only frustrate them.

Editorial Reviews

Editorial Reviews

Provocative. Time
“Makes a strong case for the needlessness of badly conceived and badly designed everyday objects…This book may herald the beginning of a change in user habits and expectations, a change that manufacturers would be obliged to respond to. Button pushers of the world, unite.” Los Angeles Times

Reviews

Reviews

Author

Author Bio: Donald A. Norman

Author Bio: Donald A. Norman

Donald A. Norman is cofounder of the Nielsen Norman Group, an executive consulting firm that helps companies produce human-centered products and services. He is Breed Professor of Design Emeritus at Northwestern University and Professor Emeritus at the University of California, San Diego, where he was founding chair of the Department of Cognitive Science and chair of the Department of Psychology. He has served as Vice President of Apple computer’s advanced technology group, and his many books include Emotional Design, The Design of Future Things, and Living with Complexity.

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Details

Details

Available Formats : Digital Download
Category: Nonfiction/Technology & Engineering
Runtime: 7.98
Audience: Adult
Language: English