The Irresistible Offer by Mark Joyner audiobook

The Irresistible Offer: How to Sell Your Product or Service in 3 Seconds or Less

By Mark Joyner
Read by Gildan Author

Gildan Media 9781596590694
3.92 Hours 1
Format : Digital Download (In Stock)
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    ISBN: 9781596599406

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The marketing methods of the past are losing effectiveness as consumers are getting smarter and smarter and have less and less time. What is needed is a new way of doing business, a method that is simultaneously socially responsible and far more effective than "old marketing". This new way is The Irresistible Offer. When Domino's Pizza gave their customers an offer they couldn't refuse, "30 minutes or less" or the pizza was free, Domino's grew from a single store to a $4 billion chain. New marketing guru Mark Joyner defines and explains this revolutionary selling philosophy and helps you apply it to your own business. He examines the elements that make up The Irresistible Offer and presents a formula for creating one of your own and tools to help you estimate the effectiveness of your offer in advance. The clock is ticking. Don't manipulate your customer. Manipulate your offer instead so customers find it, and your company, truly irresistible!

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Summary

Summary

The marketing methods of the past are losing effectiveness as consumers are getting smarter and smarter and have less and less time. What is needed is a new way of doing business, a method that is simultaneously socially responsible and far more effective than "old marketing". This new way is The Irresistible Offer. When Domino's Pizza gave their customers an offer they couldn't refuse, "30 minutes or less" or the pizza was free, Domino's grew from a single store to a $4 billion chain. New marketing guru Mark Joyner defines and explains this revolutionary selling philosophy and helps you apply it to your own business. He examines the elements that make up The Irresistible Offer and presents a formula for creating one of your own and tools to help you estimate the effectiveness of your offer in advance. The clock is ticking. Don't manipulate your customer. Manipulate your offer instead so customers find it, and your company, truly irresistible!

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Reviews

Author

Author Bio: Mark Joyner

Author Bio: Mark Joyner

Mark Joyner is an author, inventor, and serial entrepreneur. The former CEO of Aesop Marketing Corp., he is the author of many books, including The Irresistible Offer, Integration Marketing, The Worst Case Scenario Business Survival Guide, and The Great Formula. 

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Details

Details

Available Formats : Digital Download
Runtime: 3.92
Audience: Adult
Language: English