The People's Tycoon by Steven Watts audiobook

The People's Tycoon: Henry Ford and the American Century

By Steven Watts
Read by John H. Mayer

Random House Audio 9780375407352
29.27 Hours Unabridged
Format: Digital Download (In Stock)
  • $35.00
    or 2 Credits

    ISBN: 9781415957004

How a Michigan farm boy became the richest man in America is a classic, almost mythic tale, but never before has Henry Ford’s outsized genius been brought to life so vividly as it is in this engaging and superbly researched biography. The real Henry Ford was a tangle of contradictions. He set off the consumer revolution by producing a car affordable to the masses, all the while lamenting the moral toll exacted by consumerism. He believed in giving his workers a living wage, though he was entirely opposed to union labor. He had a warm and loving relationship with his wife, but sired a son with another woman. A rabid anti-Semite, he nonetheless embraced African American workers in the era of Jim Crow. Uncovering the man behind the myth, situating his achievements and their attendant controversies firmly within the context of early twentieth-century America, Watts has given us a comprehensive, illuminating, and fascinating biography of one of America’s first mass-culture celebrities.

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Summary

Summary

A 2005 Los Angeles Times Book Prize Nominee for Biography

How a Michigan farm boy became the richest man in America is a classic, almost mythic tale, but never before has Henry Ford’s outsized genius been brought to life so vividly as it is in this engaging and superbly researched biography. The real Henry Ford was a tangle of contradictions. He set off the consumer revolution by producing a car affordable to the masses, all the while lamenting the moral toll exacted by consumerism. He believed in giving his workers a living wage, though he was entirely opposed to union labor. He had a warm and loving relationship with his wife, but sired a son with another woman. A rabid anti-Semite, he nonetheless embraced African American workers in the era of Jim Crow. Uncovering the man behind the myth, situating his achievements and their attendant controversies firmly within the context of early twentieth-century America, Watts has given us a comprehensive, illuminating, and fascinating biography of one of America’s first mass-culture celebrities.

Editorial Reviews

Editorial Reviews

The implicit claim of Watts’s admirable book is almost inarguable–that it’s impossible to understand 20th-century America without knowing the story of Henry Ford. The New York Times“Ford has had many biographers. . . . None, however, comes close to Steven Watts. . . . He brilliantly reveals the nature of Ford’s genius.

Reviews

Reviews

Author

Author Bio: Steven Watts

Author Bio: Steven Watts

Steven Watts is a professor of history at the University of Missouri. He is the author of The People’s Tycoon: Henry Ford and the American Century and The Magic Kingdom: Walt Disney and the American Way of Life.

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Details

Details

Available Formats : Digital Download
Runtime: 29.27
Audience: Adult
Language: English