The Tipping Point: How Little Things Can Make a Big Difference [Russian Edition]
By Malcolm Gladwell
Read by Aleksiy Muzhytskiy
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1 Format: Digital Download
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$11.20or 1 Credit
ISBN: 9781518954788
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
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Summary
Summary
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
Details
Details
Available Formats : | Digital Download |
Category: | Nonfiction/Business & Economics |
Runtime: | 8.07 |
Audience: | Adult |
Language: | Russian |
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