What Only the CEO Can Do

What Only the CEO Can Do

By Peter F. Drucker
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This Harvard Business Review (HBR) article describes and focuses on the unique tasks only a CEO can perform. The core elements of this article were created by Peter Drucker. They were then updated and further refined by former P & G CEO, Arthur Lafley. This article and our corresponding Harvard Thoughts audiobook define the importance of the CEO focusing his or her organization first on the most meaningful outsider—the customer.